The Creative Pragmatist

The Creative Pragmatist

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The Creative Pragmatist
The Creative Pragmatist
How to Make a Runway Set
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How to Make a Runway Set

An inside look from the lens of our artist in residence Rae. How it comes together, the mishaps along the way, and the good if you let the process play out.

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Gabriel Smilovic
Feb 02, 2025
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The Creative Pragmatist
The Creative Pragmatist
How to Make a Runway Set
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The Creative Ideation process is like a Dinner Party

And as some dinner parties often go, they come about with very little lead-time. A jolt of energy hits and suddenly there is a date on the calendar that gleans both stress and excitement. Boom: September 6th. Chelsea. Two courses. Two weeks to prepare.

But in this case, the jolt of energy stems from ima…

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